Agricultural dealers in Palnadu region of Guntur District were misguiding farmers and promoting the unnecessary use of chemicals and fertilisers. This was creating multiple problems.
Firstly it was pushing farmers into debt and making agriculture an unprofitable enterprise. Additionally, soil in the Palnadu region of Guntur District was majorly contaminated which meant crops produced a lower yield and therefore lower profits.
Secondly the excess usage was contaminating the drinking water supplies, along with water used for agriculture. This issue had the most adverse effect on the poor within the community, as they have to spend most of their hard — earned money on purchasing purified water.